Press Release The Andy Warhol Museum Announces Andy Warhol: 15 Minutes Eternal Exhibition Traveling Throughout Asia

A screen printed portrait of Andy Warhol. His hair and face are bright red, and the background is black.

Andy Warhol, Self-Portrait, 1986, © The Andy Warhol Foundation for the Visual Arts, Inc.

For immediate release

Tuesday, September 10, 2013

The Andy Warhol Museum is pleased to announce our latest traveling exhibition Andy Warhol: 15 Minutes Eternal, opening September 29 at the CAFA Art Museum in Beijing.

Andy Warhol: 15 Minutes Eternal is the largest retrospective of Warhol’s artwork to travel to Asia, spanning his career from the 1940s to 1980s. The exhibition is arranged by decade and features more than 300 paintings, photographs, screen prints, drawings, and sculptures. Iconic works in the exhibition include Jackie (1964), Marilyn Monroe (1967), Silver Liz (1963), Mao (1972), Campbell’s Soup (1961), and Self-Portrait (1986).

The exhibition, sponsored by BNY Mellon and curated by The Warhol, chronicles the breadth of Warhol’s career and demonstrates the scope of his interests. It will travel to five Asian cities over 27 months. Following Singapore, the exhibition will then tour to Hong Kong, Shanghai, Beijing, and finally Tokyo in 2014. Further details on these venues will be confirmed as they become available.

“Fascinated by the glitterati, Warhol remains a complex and often misunderstood persona 25 years after his death, whose artwork depicting consumer objects such as Heinz ketchup boxes, and paintings of Marilyn Monroe and Mao Tse-Tung have been imprinted into our collective consciousness,” said Eric Shiner, director of The Warhol.

Shiner added: “We are thrilled that BNY Mellon is bringing the life, work and creative genius of Andy Warhol to cities across Asia. This remarkable and extensive collection celebrates anew someone whose life and work define the concept: fame is fleeting, art is eternal.”

“BNY Mellon’s global commitment to the arts is designed to facilitate access and deeper exploration of art through the communities in which we live and work. We are very proud to be supporting The Andy Warhol Museum and bringing this remarkable body of work to Asia,” said Steve Lackey, chairman of Asia-Pacific, BNY Mellon.

A comprehensive series of education programs will accompany the exhibition and feature silkscreening workshops for schools and teachers and school outreach programs.

Acclaro, a New York-based global translation and localization company, was selected to translate the education section of The Warhol’s website into both Chinese and Japanese, as well as The Warhol D.I.Y. Pop IOS mobile app. The launch of the Chinese language site and mobile app coincides with the Hong Kong opening of the exhibition Andy Warhol: 15 Minutes Eternal on December 15, 2012.

An exhibition catalogue, Andy Warhol: 15 Minutes Eternal, is available for purchase at all exhibition venues.

Special thanks to corporate sponsor BNY Mellon, and additional supporting sponsors Christie’s, The Economist, 21st Century Business Herald, and media sponsors Bloomberg and Caixin Media.

Exhibition Venues

ArtScience Museum, Marina Bay Sands, Singapore March 17, 2012 – October 21, 2012

Hong Kong Museum of Art, Hong Kong December 15, 2012 – March 31, 2013

Power Station of Art, Shanghai April 29 – July 28, 2013

CAFA Art Museum, Beijing September 29 – November 15, 2013

Mori Art Museum, Tokyo February 1 – May 6, 2014

The Warhol receives state arts funding support through a grant from the Pennsylvania Council on the Arts, a state agency funded by the Commonwealth of Pennsylvania; the National Endowment for the Arts, a federal agency; and The Heinz Endowments. Further support is provided by the Allegheny Regional Asset District.

The Andy Warhol Museum

Located in Pittsburgh, Pennsylvania, the place of Andy Warhol’s birth, The Andy Warhol Museum holds the largest collection of Warhol’s artworks and archival materials and is one of the most comprehensive single-artist museums in the world. The Warhol is one of the four Carnegie Museums of Pittsburgh.

Carnegie Museums of Pittsburgh

Established in 1895 by Andrew Carnegie, Carnegie Museums of Pittsburgh is a collection of four distinctive museums: Carnegie Museum of Art, Carnegie Museum of Natural History, Carnegie Science Center, and The Andy Warhol Museum. The museums reach more than 1.4 million people a year through exhibitions, educational programs, outreach activities, and special events.